You know what I’ve seen over and over in Delhi?
Hardworking business owners trying everything — ads, social media, paid promotions — and still, when you search them online, nothing shows up. Not even a single proper listing. That’s how this whole thing started for me.
I’m Amrinder Singh, the person behind DigiUstad. I didn’t plan to “start an SEO company.” I just began helping a few local shop owners who couldn’t figure out why their websites weren’t showing up on Google. I’d sit with them, run some checks, and fix what I could. The happiness on their faces after getting that first call from a customer — that’s what pulled me deeper into SEO.
“Ustad” means teacher. I’ve always liked that word. It’s someone who knows the work, but also teaches others with patience.
So when I decided to take this seriously, I knew the name had to include that spirit. DigiUstad isn’t about big words or fancy marketing. It’s about making digital growth easy to understand for every small business owner who just wants honest help.
When people ask me what I do, I tell them it’s simple. I help Google notice your business the way it should.
I don’t do quick tricks or overnight rankings. I fix what’s broken — your website’s foundation, the content that people actually read, and how your business looks on search results.
Most of my work falls into four things:
It sounds boring maybe, but it works. And it keeps working long after paid ads stop.
The first real breakthrough was with a small home décor shop in South Delhi. They had great products but zero online visibility. I rebuilt their content, improved their site speed, and taught them how to track results. Within a few months, they started getting messages like “found you on Google.” That feeling never gets old.
Another early project was a law firm. We focused on simple, helpful pages that answered people’s questions — things like “how to register a business in Delhi.” Slowly, they started ranking, and clients began calling.
Those small wins made me realise SEO isn’t about algorithms or tricks. It’s about trust. When you do the right things, people — and Google — notice.
If I had to describe how I work, I’d say three things:
I don’t hide behind reports or jargon. If something’s wrong, I’ll tell you straight. If something’s working, I’ll explain why. I treat every project like it’s my own shop. That’s why I take fewer clients at once — so each gets real attention, not just templates and monthly reports.
Delhi’s market moves fast. Every day a new business pops up, a new ad campaign starts, a new trend takes over. You need someone who understands this city — its people, its pace, and how they search online.
I’ve lived here long enough to know what works. I know the local patterns, the way customers type in Hindi-English mix searches, and what makes them click. That’s what I build strategies around.
For me, DigiUstad isn’t meant to be a huge agency with dozens of employees. It’s meant to stay small, focused, and personal. I want every client to know me by name and feel comfortable asking anything — even small stuff.
The plan is simple: keep helping Delhi businesses grow online, one honest step at a time. No fake guarantees, no locked contracts, no pressure. Just real, visible progress that you can check yourself.
If your website isn’t bringing leads or you feel like no one can find you online, we can fix that. It starts with one simple conversation. I’ll take a look, tell you what’s missing, and guide you on what to do next.
You don’t need to know all the technical stuff — that’s my job. You just need someone you can trust to do it right.
So, whenever you’re ready, let’s connect.
Amrinder Singh
Founder & SEO Expert – DigiUstad
📍 Based in New Delhi
Fill out the form below, and we will be in touch shortly.